Superstition Meadery: New production facility open (video)
Owners plan to produce 100,000 gallons of product in 2018
By Max Efrein
The Daily Courier
In about eight weeks, the public will have the first opportunity to taste mead, a sweet alcoholic beverage made with honey, produced in Superstition Meadery’s new production facility.
Last month, after nearly a year of construction, the owners of the local business, Jeff and Jennifer Herbert, were handed the keys to their next big expansion.
The 3,750-square-foot building sits within the Prescott Regional Airpark and Commerce Center near the airport.
To pay for the $650,000 project, the Herberts sought out and were granted a complex loan.
“We actually got a loan from the ACA (Arizona Commerce Authority), the SBA (Small Business Administration) and Country Bank,” Jeff said. “It’s convoluted, but through a series of financing maneuvers, we were able to buy this land, build this building, and get over $100,000 worth of equipment all as part of that loan.”
Additionally, the couple had to dump a significant amount of their own money into the endeavor.
“For Jen and I, we’re still investing pretty much everything back into our people, equipment and business,” Jeff said.
“We still haven’t taken a salary yet,” Jennifer said.
To keep their lights on at home, Jeff has continued his long-time job working for the Phoenix Fire Department.